At EBAday 2026 in Copenhagen, Sheri Brandon, Head of New Business at Worldline, discussed the innovative payment solution, Wero, and its potential impact on the European payments landscape. Wero addresses a crucial gap in the market by harmonizing consumer comfort with card payments and the efficiency of account-to-account bank transfers. Brandon emphasized that this solution not only enhances transaction security for consumers but also promotes instant payments and a promising future for in-store transactions. Furthermore, she highlighted Wero's implications for European sovereignty, underscoring the emotional and operational significance of this development in the region's financial ecosystem.
Source: Finextra